YouTube game influencer marketing report (May 2017)
We've indexed all YouTube gaming channels and delivered over a hundred thousand high quality installs to our partners. We're now sharing this data to paint a picture of how YouTube game influencer marketing looks like in spring 2017.
3 issues with YouTube influencer marketing [and our solutions to them]
Today, influencer marketing is a channel every mobile game marketer wants to master. However, they get headaches from pay-per-video pricing, varying ROI, and the lack of transparency in the field. Performance based campaigns can be the cure, but only if executed in the right way. Here are three headaches marketers often struggle with, and the pain killers we recommend for them.